CONVERSATIONS + FOLLOW-UP

Amor Saúde: 24% booking conversion with AI

Challenge

The problem was not just replying fast. Every conversation meant checking the schedule, handling reschedules and remembering the card offer at the right moment, and when volume rose one of those steps fell behind.

Solution

What follows is the mechanism, not the result. Each stage now feeds the next.

Results

-66%

Cost to serve

24%

Booking conversion

28%

CDT conversion

R$14,50

ROI per R$1 invested

An operation at volume cannot rely on memory to keep every opportunity moving.

Brazil's largest network of affordable clinics, combining medical and dental care with easy access. Over 500 sites and R$4 billion in revenue.

When the route breaks, the problem shows up between the stages.

01 · INTAKE

Heavy reliance on people to handle the volume of lead qualification and appointment triage.

Every appointment request needed someone to check the schedule and qualify the patient.

02 · CONTINUITY

Lost cross-sell opportunities: hard to offer the membership card during the service flow.

The Cartão de Todos offer depended on the agent remembering it mid-conversation.

03 · HANDOFF

Journey friction: rescheduling and cancellations handled too slowly, leaving calendars idle.

Slow rescheduling and cancellations left empty slots in the schedule.

Sailer connected intake, execution and handoff into one continuous journey.

01 · INTAKE AND CONTEXT

Autonomous booking: an AI agent running qualification and scheduling end to end on WhatsApp.

02 · EXECUTION WITH RHYTHM

Integrated selling: the AI spots non-member patients and makes the offer at the right moment.

ReplyQualifyRecoverAdvance

03 · HANDOFF

Smooth integration: connected to the scheduling system for real availability and alternatives.

What changed in practice.

A direct comparison between the previous setup and the mechanism behind the change, without repeating the headline.

Dimension	Before	With Sailer
Lead intake	The team answering and qualifying every lead by hand.	An AI agent qualifies and books end to end on WhatsApp.
Schedule	Reschedules and cancellations handled late, leaving idle slots.	The agent checks real availability and suggests alternatives on the spot.
Cross-sell	The Cartão de Todos offer depended on memory.	The AI spots non-members and offers the card at the best moment: 28% conversion.
Handoff to the team	Every interaction went through the team, from first contact to booked slot.	The team gets what needs a person; the cost of serving each lead fell 66%.

Amor Saúde is Brazil's largest network of affordable clinics, with more than 500 locations and R$4 billion in revenue. WhatsApp is how patients come in, and appointment requests grew faster than the team's capacity to qualify, find a slot and offer the Cartão de Todos membership card.

Sailer AI put an AI agent on WhatsApp connected to the scheduling system. It qualifies the patient, checks real availability, suggests alternatives and books the appointment inside the conversation. When the patient is not yet a member, the agent offers the Cartão de Todos at the right point in the journey.

The result: 24% booking conversion, 28% conversion to the Cartão de Todos and a 66% lower cost to serve each lead. Every R$1 invested returned R$14.50.

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