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Deliver real value
If it doesn't move the needle for a customer or a team, we cut it. Every feature has to show up in the operation's numbers.
ABOUT SAILER
Sailer AI is a WhatsApp CRM and AI sales agent platform, built in São Paulo by Vinícius Molina, a former Bain & Company consultant who worked on OpenAI's enterprise go-to-market in Brazil. We connect the brand's number and every rep's number to the official API, put AI and people in one shared inbox and measure every conversation.
OUR PURPOSE
Every company deserves an elite sales team. Most will never have one. Sailer fixes this.
OUR STORY
Sailer AI started with a real growth problem at the founder's family swim school. The first AI agent was built to solve it. Since then, one question has guided the product: how to carry every conversation through to the sale without growing the team at the same pace.
Vinícius Molina, coming from Bain & Company and OpenAI's enterprise go-to-market in Brazil, builds the first AI agent to solve growth at his family's swim school.
AI agents go live in large operations: booking and cross-sell at Amor Saúde, HubSpot-integrated qualification at Asaas and outbound school prospecting at Arco Educação.
Fleet brings the WhatsApp of 125 Arco consultants under one governance, work starts on Compass to measure 100% of conversations, and Sailer AI becomes a Meta Tech Provider.
RevOps infrastructure for large sales operations: AI agents, reps and the CRM on the same route, with every conversation logged and measured.
SAILER IN NUMBERS
Company facts only, never mixed with customer results. Results live in the case studies, always with the name of the customer who delivered them.
2024
the year we started building Sailer AI
A Brazilian company based in São Paulo
Meta
official Tech Provider for the WhatsApp API
WhatsApp Business Platform partner; Meta fees passed through at cost
4
CRMs integrated: Salesforce, HubSpot, RD Station and Pipedrive
Plus API and webhooks for in-house systems
~5 weeks
from kickoff to go-live, on average
Typical rollout, including about 2 weeks of sandbox simulation
HOW WE THINK
The company's principles decide product, service and business calls when the answer isn't obvious.
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If it doesn't move the needle for a customer or a team, we cut it. Every feature has to show up in the operation's numbers.
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The first answer is never more people or more resources. Constraints drive the design, inside Sailer and in our customers' operations.
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No hidden information, no sugarcoating. We say what the AI does, what it doesn't do yet and what it costs, including Meta's fees, passed through at cost.
04
Nobody lets another sailor sink. That holds for the Sailer team and for our customers' operations, where AI and reps work side by side.
WHY WE EXIST
Opportunities get lost between channels, manual tasks and systems that don't talk. The lead arrives on WhatsApp, the conversation stays on the rep's phone and the CRM stays empty.
That is where Sailer's conviction comes in: sales intelligence has to take on execution, learn from context and respect the operation's rules.
01 · THE PROBLEM
Opportunities go cold because the operation depends on memory, availability and fragmented tasks.
02 · THE CONVICTION
AI only creates value when it joins the journey and carries the work through to a concrete commercial result.
03 · THE DIRECTION
Connect conversations, decisions, systems and people into one continuous, governable, measurable operation.

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